CRAVINGS

BLAST® INTERVENES

TouchPoint Solution’s wearable devices are embedded with patented BLAST® (bi-lateral alternating stimulation tactile) technology. BLAST® is scientifically proven to alter the body’s “fight or flight” response caused by stress. The wearables emit alternating vibrations that disengage your standard stress response (sympathetic nervous system), and shift you into the calm, logical side of your brain (parasympathetic nervous system). 

CHANGE OCCURS

When using BLAST® consistently to beat a craving, overtime you may not need them in certain situations as they become less stressful because of your BLAST®. One of the ways BLAST® works is by creating new neural pathways that help modify the memories that trigger our stress response. With continued use of BLAST®, these new neural pathways can build overtime, progressively reducing the release of stress related hormones that that contribute to craving comfort foods.  

MEASURABLE IMPACT

When we are stressed, our bodies release cortisol, a hormone that increases our appetite and can also stimulate the brain's reward centers. This can lead to cravings for comfort foods that are high in calories, such as chocolate, ice cream, or pizza. (Dallman, M. F., Pecoraro, N., Akana, S. F., la Fleur, S. E., Gomez, F., Houshyar, H., ... & Manalo, S.)

 A triple blind placebo-controlled trial with athletes showed TouchPoints™ stabilized cortisol levels during stressful events and reduced the level of stress. (Leal-Junior, E. C., Casalechi, H. L., Machado, C. dos, Serin, A., Hageman, N. S., & Johnson, D. S., 2019)  View our full Stress Study.